Minsheng Bank gourmet season healthy start campaign Beijing grand opening
The morning of October 10th, sponsored by the Minsheng Bank Chinese micro finance 2015 The Belt and Road micro delicacy season &ldquo season approaching Beijing Railway Station; delicacy, health benefits, starting ” grand opening in Beijing Olympic Forest Park, but also for stations across the country starting &rdquo “ health benefits; activities kicked off.
As a pioneer of small and micro financial services in China's banking industry, Minsheng Bank has accumulated more than 3 million customers and issued nearly 2 trillion yuan of small and micro loans. In 2015, the national &ldquo Belt and Road Initiative; ” major strategy under the guidance of the Minsheng Bank is committed to fully integrated financial services platform, with a new small and micro financial services model, together with Chinese Small and micro businesses out of a sustainable development of win-win cooperation way.
Health benefit starting activity is a part of Minsheng Bank's small and micro finance gourmet season. The whole gourmet season takes the online and offline combination of O2O, with the current popular social and gourmet life APP, set up a food sharing professional platform that allows the public to share, spread and vote. Through the relaxed and convenient way of participation, the public can share their views on food, and also can systematically understand the stories and representative merchant information of all kinds of food along the road.
The Beijing Railway Station “ health benefits start ” activities undertaken by the head office of the Minsheng Bank headquarters, through a healthy and happy sports form, passed the “ happy sports, healthy life ” the core concept. Appeal to the public not only to enjoy the good food, but also to live a positive lifestyle. Activities have received widespread attention and response, more than 100 small and micro enterprises representatives and representatives of Minsheng Bank Headquarters sales department enthusiastically participated in the activities. The participants in the total length of 5 kilometers of track, take the form of group competition, happy walking, to start a healthy life.
Participate in the activities of business representatives have said that the Minsheng Bank Organization delicacy season and health benefits starting activities, publicity of their own enterprises and by starting the delicacy, and meaningful form conveys the concept of healthy living. Not only completed from the line to the next line of passenger drain, but also through the attention of healthy offline activities, so that they have a deeper understanding of their business philosophy.
Mr. Chen Minhua, deputy general manager of China Minsheng Bank's small and micro finance department, and MS. Xu Fang, member of the Party committee of the Beijing administration, participated in the event and addressed the event.
